GoPro, Inc. (GPRO)

GoPro, Inc. (GPRO)


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GoPro Inc. Profile

GoPro Inc. (GPRO.xnas) is an American technology company focusing on action cameras manufacturing and developing its mobile apps and video-editing software. It is traded on the Nasdaq Class A as a component of the Russell 2000 Index, and its current market cap is $1.6B (USD). In 2018, GoPro’s “Karma” drone was discontinued; as a result, the company hired JPMorgan Chase to pursue options of selling the company. However, a month later, the CEO denied this, and GoPro has continued its business in manufacturing action cameras. GoPro has a long tradition of workforce cutting; thus, the company has laid off more than 20% of its employees during the pandemic. In 2020, GoPro Inc. acquired stabilization software company, ReelSteady.

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